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Being open to help from others.
In his recent address to
the priests of the Austin, TX diocese, Bishop Gregory Aymond identified the
three primary roles of the priesthood: to be preacher and teacher of
the Word…to be the presider of the sacraments…and to act as the shepherd,
the one who provides pastoral care.
Few would argue with
these priorities. And yet Bishop Aymond also recognized that priests are
often pulled away from these priorities by the day to day requirements of
running a parish. But he cautioned that these administrative duties “should
not be the purpose of our lives, and they should not take up most of our
time.”
To help reconcile these
competing priorities, Bishop Aymond had this advice:
“If we are to be good
stewards of the gifts given to us as priests, the key is
to call
other people to do the things that they can do so that we can do the things that we have been specifically ordained to do.”
In building a culture
of stewardship, the pastor is the only one who can provide spiritual and
theological leadership. But given unrelenting time constraints, pastors
should look to the parish community and to professionals outside the parish
to help structure and implement stewardship programs.
Indeed, in their Tenth Anniversary Pastoral Letter on Stewardship, the U.S.
Conference of Bishops states, “Parishes are urged to seek the
assistance of qualified communications
professionals to develop communications
plans that will make the best possible use of available resources.”
Parish Growth Partners can help you leverage your time and talents by
creating and implementing stewardship communications programs and processes
that are customized to reflect the tone of your voice, and look and feel of
your parish. Our wide range of services include communications programs to
update parishioners on finances and ministries and invite greater
involvement to advanced leadership donor services that enable you to bring
high potential donors in closer alignment with the parish mission.
The long history of charitable giving has consistently shown that “high
potential” or leadership donors need to be communicated with in a special
way. PGP has over 10 years experience in developing the most effective
relationship building strategies to help you connect with leadership donors.
We use that knowledge to help you craft messages that will be anticipated
and welcomed by this discerning audience. Communications that are personal,
poignant and interactive. Words that touch the heart as well as open the
mind. Your leadership donors will receive regularly-scheduled updates on
parish life, finances, ministries, as well as specific goals and
activities. As a result, you can expect to see a “return with increase” on
the part of your leadership donors.
In his ground-breaking
book, “Why Catholics Don’t Give…And What Can Be Done About It”, Dr. Charles
Zech says that when parishioners have a voice in the financial decisions of
their parishes and understand how contributed funds are used, they behave
differently as donors and volunteers. Inclusion and accountability,
supported by frequent and open communication, results in increased
stewardship. PGP provides you with the communications tools
and strategies that help make stewardship a way of life for parishioners.
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